The Top Primers Used by Celebrities and Influencers

Published Mar 01, 2026 ยท Last Updated Mar 01, 2026

These are the most used primers by all of our trendsetters. A great primer is the secret to long-lasting, flawless makeup, and these celebrity favorites prove it. If you're looking to elevate your makeup routine, consider trying one of these top picks.

1. MILK MAKEUP Hydro Grip Hydrating Makeup Primer

This blue-hued primer has taken the beauty world by storm. MILK MAKEUP Hydro Grip Hydrating Makeup Primer uses hemp-derived cannabis seed extract, aloe water, and hyaluronic acid to hydrate the skin while creating a tacky grip that keeps makeup locked in place all day. Jackie Aina and Dixie D'Amelio are among its many fans.

2. e.l.f. Power Grip Primer

Don't let the price tag fool you โ€” this e.l.f. Power Grip Primer delivers a gel-like, sticky hold that rivals primers three times its price. Infused with hyaluronic acid, it smooths skin and creates the perfect base for makeup that won't budge. James Charles, Christen Dominique, and Manny Gutierrez all swear by it.

3. e.l.f. Poreless Putty Primer

Inspired by high-end formulas, this e.l.f. Poreless Putty Primer uses squalane and vitamin E to fill in pores and smooth out skin texture. Its putty-like consistency melts into the skin, creating a velvety canvas that makes foundation application seamless. Lisa Eldridge and Bethenny Frankel love this budget-friendly gem.

4. e.l.f. Power Grip Primer + 4% Niacinamide

Building on the success of the original, this upgraded e.l.f. Power Grip Primer + 4% Niacinamide adds skin-brightening niacinamide to the beloved grip formula. The result is a primer that not only holds makeup in place but also works to even out skin tone and minimize the appearance of pores over time.

5. NYX PROFESSIONAL MAKEUP Plump Right Back Plumping Serum & Primer, With Hyaluronic Acid

Half serum, half primer, this NYX PROFESSIONAL MAKEUP Plump Right Back Plumping Serum & Primer bridges the gap between skincare and makeup prep. Its lightweight, gel-like formula plumps the skin with hyaluronic acid while creating a smooth, hydrated base for whatever comes next.

6. Tarte Timeless Smoothing Primer

This silky primer works overtime to blur imperfections and extend the wear of your makeup. Tarte Timeless Smoothing Primer creates a smooth, poreless-looking canvas with a lightweight formula that never feels heavy. Tati Westbrook and Manny Gutierrez rely on it for a flawless base.

7. Laura Mercier Pure Canvas Primer

From the brand that practically invented the flawless finish, the Laura Mercier Pure Canvas Primer delivers a natural, second-skin feel that lets your foundation perform at its best. Meghan Markle is known to be a fan of this lightweight, versatile formula.

8. Urban Decay All Nighter Ultra Glow Face Primer

If you want your makeup to survive anything the day throws at you with a luminous finish, the Urban Decay All Nighter Ultra Glow Face Primer is your answer. It preps the skin with a radiant, dewy glow while extending makeup wear. Kylie Jenner trusts this primer for a lasting, lit-from-within look.

9. Benefit the POREfessional Pro Balm Women Primer

A pore-minimizing classic, the Benefit the POREfessional Pro Balm Women Primer smooths and refines the skin's surface with a silky, oil-free formula. It's been a makeup bag staple for years, and Alix Earle and Madelaine Petsch count themselves as fans of this tried-and-true primer.

If you still haven't found what you're looking for, check out other primers here.